Ultimate Social Media Guide: Promoting on Facebook -How -To

Before real estate agents can sell to clients, they need to sell themselves. In this day and age, a majority of people are on social media. People utilize it for both personal and professional purposes. Not only will creating a strong social media presence immensely help your career, it will also help you attract new…

Periscope/Facebook Live/Snapchat for Real Estate

In order to stand out from your competition, you have to be on top of every trend and ‘big thing’. Many agents only use social media in one or two ways. The fact is, almost everyone is carrying a mobile phone with the capabilities of watching live videos from almost anywhere.  In this blog, we…

Common Social Media Blunders and How to Avoid Them

A recent study conducted by the Pew Research Center showed that more adults are using social media in 2013.   There was a rise of 72% among adults for 2013, compared to 67% in 2012 and 64%in 2005. The majority of adult users are 18 to 29 years old (possible first time home buyers), followed by those…

Putting The Social Back in Social Media

Facebook is primarily a social space—it’s like a party where you should show up in something casual and a little fun instead of your navy-blue business suit. The vibe on Facebook is relaxed, friendly and social. Which means that to enter into the spirit of the party, the voice you use to communicate with clients…

Defining Social Media Marketing Strategy

Despite the fact that the overall goal of any business is to either attract customers or raise profits, these benchmarks don’t lend themselves to facilitating good strategic maneuvering.  It’s fine to say you want more profits, but how does that help your company know what to post on Twitter?  Defining smaller, more tangible achievements is…