One option is to send them a letter via post in a handwritten envelope. The handwriting catches the attention of the recipient and prompts them to open it.
See our suggestion below.
Prospect’s Street Address
Prospect’s City, State, Zip
Dear (first name):
Thank you for taking the time to visit my website to view recent home sales in (insert neighborhood). With today’s (CHOOSE ONE: low interest rates OR low inventory OR multiple offers OR changing economy) it can be confusing to navigate the housing market. As a (CHOOSE ONE: neighborhood specialist OR veteran real estate agent OR resident of your neighborhood), I’m always available to answer your questions.
Closing 1: If you’ve thought at all about selling your home, I hope you will call (insert phone number) or e-mail me at (insert e-Mail address). I can give you an objective analysis of your home’s value, and would be happy to provide you with a free market evaluation at no obligation.
Closing 2: I’ve enclosed a more comprehensive comparable market analysis for your review. I would be happy to answer any questions you might have about the value of your home based on this analysis. Please call (insert phone number) or e-mail me at (insert e-Mail address) to talk about what your home might sell for in this market.
Insert real estate license number
Insert Company Name
Insert phone number | insert e-mail address | insert website address